… Now, if they’re going to play in the area, they’re going to look at us,” Cronenwett said. Now, with the Summit, we can offer more money. They were able to offer more money than us when we had just 1,200 seats (at the Pechanga Theater). The new venue has raised the local casino entertainment stakes: “ Harrah’s (Resort Southern California) was a big driver in the past, they’ve taken Bob Dylan from us before. “Steven Tyler (who took the stage solo at the grand opening) even sent us a positive article about his appearance here.” People have even reached out to us to perform here,” he said. The reviews are in: “We’ve gotten very positive feedback so far from the performers, Cole Swindell, Juanes, Adam Sandler, Steven Tyler. It was an awesome feeling to see something through from the very beginning.” “At first, we only had it opened for 2,695 seats for Adam Sandler we’ve expanded it to 3,100 now.
The March opening of the Pechanga Summit, a 40,000-square-foot event center, was daunting - and exciting: “Before it was finished, we had to build the layout and concert setup of shows prior to seeing the venue, which was a challenge, to say the least,” Cronenwett said.